Market research on online dating

Posted by / 25-Jun-2017 17:02

Market research on online dating

Krissy Dolor, the director of dating at e Flirt says, “When online dating, people skim through profiles, so it’s important to stand out in the crowd.Avoid being generic with clichés like ‘live, laugh, love’ or ‘I like to laugh and have fun.’” One way for a dating app or site to help users avoid that trap is to offer lots of fill-in-the-blanks and multiple-choice questions — that way, you don’t have to come up with any clever turns of phrase.” and “What do you spend a lot of time thinking about?

(’s user base is slightly older, too, which may indicate more people who are ready to settle down.) However, Match lacks the robust matching algorithm of Ok Cupid — it came in fourth place for good matches in our testing — and isn’t as streamlined as Tinder or Bumble. We also tested three other sites: e Harmony, Plenty of Fish, and Zoosk.

While we can’t recommend them, we hope we can save you the trouble of experiencing them yourself.

Take it from us, e Harmony was just a worse version of

Not into the idea of creating a full-blown dating profile? As opposed to a matching algorithm that evaluates your answers to various questions, Tinder is all about first impressions — your photos are the most prominent part of your profile.

And it’s easy to get started: upload a few snaps from your Facebook profile, add an optional bio, and start swiping through other users in your area.

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At $46 per month it’s the most expensive option out there, but had the highest number of blank profiles.

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